Wisconsin

Heat pump incentives in Wisconsin

Focus on Energy

verified 2026-09-10

up to $8,000

Focus on Energy HEAR pathway. $8,000 maximum for an ENERGY STAR electric heat pump. Income below 150 percent AMI. IRA Registered Contractor. Household cap $14,000. Ratepayer instant discounts $400-$900 remain a separate Focus path. Fetched 2026-09-10.

Program source: https://focusonenergy.com/ira-hear · fetched 2026-09-10

Utilities in Wisconsin with nothing to claim

We check these and they pay nothing toward a heat pump today. They are listed rather than dropped, because if you are here looking for one of these names then this is your answer, and an empty page would read as an oversight instead of a result.

We Energies

Paid through the state program

Wisconsin heat pump money runs through Focus on Energy, the statewide ratepayer program, rather than through this utility separately. You claim it through Focus on Energy, and because it is an instant discount it comes off the price at the table rather than being filed afterward. The engine holds no separate We Energies heat pump rebate on top of it.

focusonenergy.com · verified 2026-07

Madison Gas and Electric

Paid through the state program

focusonenergy.com · verified 2026-07

Utility programs in Wisconsin

These are the named utility and ratepayer rebates on file for Wisconsin. You claim the one that serves your address, not the total. Each card carries the program’s own terms: what equipment qualifies, who is eligible, what the cap actually is, and whether it stacks.

Xcel Energy Wisconsin

xcelenergy.com

Varies

by measure

You claim it after installVaries by measure

Focus on Energy participant.

Equipment that qualifies: Confirm SEER2/HSPF2 tier with the program.
Who qualifies, and the cap: Xcel Energy Wisconsin participates in the statewide Focus on Energy program; claim through Focus on Energy. Confirm any utility-specific adder.
Stacking: Confirm with program.

Focus on Energy

https://focusonenergy.com/ira-hear · fetched 2026-09-10

$8,000

maximum

Instant, taken off the priceTiered by efficiency

This one is already inside your quoted price. A participating contractor takes it off at the point of sale, so do not budget for it a second time as money arriving later.

Equipment that qualifies: ENERGY STAR electric heat pump for space heating and cooling on the HEAR path. Confirm the live Focus ratepayer tier for the $400-$900 instant discount.
Who qualifies, and the cap: Focus on Energy HEAR pathway $8,000 heat-pump maximum; household HEAR cap $14,000. Ratepayer instant path $400-$900. Fetched 2026-09-10.
Stacking: HEAR and Focus ratepayer discounts may combine on the same project. Confirm the live Focus page. Not a dead federal DOE HEAR/HOMES leftover.

What your system should be sized for

A heat pump in Wisconsin should carry the house on the coldest design day, not the average one. These are the winter design temperatures our engine sizes against, in AHRI heating region V (7,100 heating degree days at the Milwaukee reference metro).

City	Design temp	Climate zone	Basis
Milwaukee	-2°F	6A	estimated
Madison	-7°F	6A	estimated
Green Bay	-9°F	6A	estimated

Rebate amounts are estimates and subject to change. Verify current program terms and eligibility before quoting a final net price.
Eligibility varies by income, equipment efficiency, utility territory, and program funding availability.
Federal 25C/25D tax credits expired 12/31/2025. Federal DOE HEAR/HOMES administration ended 5/29/2026. State-run HEAR pathways that still print a dollar on an official page are listed with that URL and fetch date.
After-install rebates are claimed by the homeowner after installation and are not guaranteed at the point of sale.